River run

WHAT WE DID:

BRAND IDENTITY, NAME GEN, DESIGN, COPYWRITING, BROCHURES, WEBSITE, ADVERTISING, PHOTOGRAPHY, DISPLAY SUITE, HOARDING, SIGNAGE.

A flourishing, master-planned residential estate, River Run gives families the space to grow in Melbourne’s thriving northern region. Uniquely positioned in Mernda, alongside the Plenty River, the estate features 54-residences; a mix of townhouses, traditional homes and a restored 1800s homestead. Design elements played with four distinct seasons: Spring, Summer, Autumn, and Winter, presenting River Run as an attractive place to live 365-days a year, no matter the weather. Marketing collateral, website design and large-format hoarding captured the activity, movement, and vibrancy of the River Run lifestyle.